We’re living in a content world, baby. But here’s the thing — it’s not easy to stand out.
The strategy that works for you won’t work for everyone. And unfortunately, borrowing Guru #2’s strategy probably won’t land you internet fame.
What you need is a strategy for you. (hint: you won’t find it on a LinkedIn carousel)
With years of experience across over a hundred brands, these are the services I’ve perfected and am ready to offer a customized plan for:
Newsletters
Are you growing an audience on borrowed land?
Social media — whether it be YouTube, LinkedIn, Facebook, Instagram, TikTok, you name it, is great for growing awareness and gaining the attention of new fans.
But it lacks something… the ability to truly own your audience.
You want to build an audience that actually opts in to regular messaging from you? One that you have a direct line to, any time you want? That you can use for building future endeavors? An audience you can actually grow and monetize?
Newsletters are the quickest way to do it.
With me, you get a strong, personalized premise and framework developed, based in data, industry research, and good old fashioned elbow grease.
Want to take over from there? Great, I’ll build your newsletter on your preferred platform and hand it over.
Need a little more help? Good news — you’ve got a seasoned writer on your side. I offer packages for your preferred cadence (though I recommend no less than a weekly newsletter for optimal growth).
Best part: if we ever part ways (I might shed a tear, but hey, I get it), you keep your email list. Signed, sealed, and all yours.
Ready to build your newsletter audience? Hmu. I’m ready.
p.s. Want some proof? I’m the writer behind B2B Growth, The CFO Show, Heroes of Healthcare, Education Uncharted, and Next Sunday.
Social Media
So ya want to stand out on LinkedIn? Can’t figure out why your posts just aren’t working? Or why the ones that are just aren’t converting?
Let’s chat.
I’ll build a custom strategy just for you based on your goals, audience (current and ideal), experience, industry, and niche. From developing the perfect avatar to designing the best plan to reach your goals, your social media will be popping off before you know it.
Not going to lie — it does take times and consistency. But with the right plan, flawless posts, and some genuine engagement, you’ll grow faster than you ever have.
Unlike most modern social media thought leadership writers, my content is 100% human-generated and based on today’s best social media practices.
p.s. Proof? I got your back. Check out B2B Growth, Lovesac’s Shawn D. Nelson, Vena, Education Uncharted or reach out for more examples from my portfolio.
Coaching
Want to learn how to do this all yourself? I love to teach.
My coaching programs cover what’s most important to you. Skip the LinkedIn courses and endless webinars promising to “teach you everything”. Each program is custom-fit to your specific needs.
Potential focus topics include (but aren’t limited to):
- All things newsletter — from building a plan and strategy to tangible writing systems
- Social media thought leadership
- Content strategy
- Audience building
- Intricate marketing tricks like content looping and funnel-building
- Building a monetization lever
- Marketing strategy, ads, sponsorships, and platform-specific best practices
p.s. Are you a writer looking to join the ranks of freelancing successfully? I’ve got a program for you, too boo.
Fractional Marketing
Marketing is a multi-faceted practice where to win, you have to play many parts. Sure, you can kick things off with a great social media presence, a killer podcast, or the perfectly SEO-optimized website. But is it enough?
I offer fractional services to come into your company, provide assessments, and build out a strategy for your team to execute to bolster your sales funnel and build affinity for your business.
Your marketing solution is just a consultation away.